š§ Songs That Donāt Suck ā Episode 35: TikTok, Payola, and the Rock Rebellion Continues
Welcome to Episode 35 of Songs That Donāt Suck, where Mark Bradbourne slices through the streaming noise to deliver the best new music that actually deserves a spot on your playlist. š¶
This week weāre talking TikTokās quiet takeover of the music industryāand how itās rewriting the rules for everyone, from pop stars to indie bands still figuring out how to use a ring light. But don’t worry, we also get to the music, and trust us: these songs definitely donāt suck.
š² TikTok & the New Payola: Is It Helping or Hurting Music?
Itās not just Gen Z dance clips anymore. TikTok is now an essential tool for music marketingāand a massive disruptorfor labels, artists, and fans alike.
šÆ Hot take highlights:
- TikTok is the new radio: Labels pay influencers ~$200 to use a song in a viral clip. If it pops? Billboard charts, baby.
- Rock bands and alt/indie artists? Not so much. Their TikToksĀ barelyĀ register in views.
- TikTokās algorithm is a laser-guided dopamine machineābut it favors short-term trends, not long-term artistry.
- It feels a lot likeĀ payola 2.0, but now itās above-board.
- Oh, and TikTok is testing itsĀ ownĀ streaming platform. š
āBands are going to have to choose between being artists or content creators.ā
Let that one sink in. š„
šµ Brain-Bending Cover: Small Town Titans ā āFolsom Prison Bluesā
Fresh off seeing them live, Mark shares Small Town Titansā heavy-hitting, hard-rocking version of Johnny Cashās iconic āFolsom Prison Blues.ā
- š Bass vocals? Check.
- ā” Screaming highs? Check.
- š£ Big guitars? Double check.
Itās Cash meets crunch, and it slaps.
āIt just worksāespecially live. If you get a chance to catch them, do it.ā
š¶ This Weekās Songs That Donāt Suck
1. š Turnpike Troubadours ā āA Cat in the Rainā
Genre: Americana / Alt-Country
š§ Vibe: Storytelling you can feel in your bones
š RIYL: Jason Isbell, Lucero, Old 97ās
Back after a 6-year hiatus, this track delivers lyrical intimacy with classic folk instrumentation.
āIt hit me just right this week. The kind of song that feels like a mirror.ā
š Shoutout to listener Clayton for the rec. Keep ’em coming!
2. š Royal Tusk ā āHead Upā
Genre: Alt-Metal / Hard Rock
š§ Vibe: Punch-the-air, mow-the-lawn-in-record-time intensity
š RIYL: Chevelle, Shinedown, Nothing More
First release since 2018, and a triumphant return after their vocalist battled long COVID. Itās aggressive, anthemic, and fully back on track.
āThis one movesāperfect for the gym, yard work, or any task requiring beast mode.ā
3. š„ Cam Cole ā āKnow What I Meanā
Genre: One-Man Band Blues Rock
š§ Vibe: Street-busking stomp with technical genius
š RIYL: Reignwolf, Seasick Steve, Black Pumas
From Ted Lasso to your headphones, Cam Cole returns with another layered, percussive, all-himself track. Yes, he plays everything. At once.
āSyncopated drums with your feet while playing guitar and singing? Insane talent.ā
š„ Watch him on YouTube. Then pick your jaw off the floor.
4. š The Paper Kites ā āJuneās Stolen Carā
Genre: Indie Folk / Storytelling Pop
š§ Vibe: Moody drive down a rainy road
š RIYL: Gregory Alan Isakov, Wild Feathers, The Lumineers
The verses feel longābut intentionally so. Harmonies and vocal interplay keep things captivating.
āTook me a couple listens, but now Iām in deep.ā
5. š The Last Dinner Party ā āSinnerā
Genre: Baroque Pop / Indie Rock
š§ Vibe: Tori Amos meets ABBA in a velvet lounge
š RIYL: Florence + The Machine, St. Vincent, Bat for Lashes
Layered harmonies, theatrical melodies, and powerful vocals define this unique offering. Played Leeds and Reading recentlyāand crushed it.
āThis one grew on me. Theatrical, weird, but manāit works.ā
š¤ Final Thoughts
āDisruption is good. But donāt lose sight of the art.ā
Whether itās a one-man band in a London alley or a powerhouse Americana comeback, music that doesnāt suck stillexists. You just need someone to dig it up.
š Until next time⦠keep searching forāand listening toāsongs that donāt suck.